Opening PHANTOM, a film for UNDER ARMOUR × KARAVAS.
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Work 05 / 06

Karavas revealing a custom-finished Under Armour shoe inside a daylight studio
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Client: UNDER ARMOUR × KARAVASCategory: ATHLETE FILM / CRAFT / SOCIAL

IntentKeep athlete, maker and object together

Phantom follows Karavas into the process behind a custom Under Armour finish. The collaboration stays in frame as a standard pair becomes something unmistakably personal.

Film facts

Runtime
00:30
Frame rate
25 FPS
Versions
07 masters
Year
2026

Film shortcuts: Space or K plays and pauses; J and L or the arrow keys seek; M toggles sound; F toggles fullscreen.

INOUT
SMPTE NDF · 25 FPS00:00:00:00/ 00:00:00:0000:00:00.000F 0 / 0REM 00:00:00:00
FINE
STILL

MakingLet the working surface show

Daylight observation, fitting details and close product choreography keep the film intimate. Quick process flashes interrupt the calm portraiture and reveal the work without over-explaining it.

Karavas entering a daylight studio while the crew watches
00:00:05:10
Black-and-white behind-the-scenes view of a wardrobe fitting with Karavas
00:00:23:07
Close behind-the-scenes view of a jacket adjustment on the studio set
00:00:15:22

ImpactAtmosphere with product clarity

The 30-second clean master supports logo, subtitle, portrait, feed and 15-second versions, holding onto the collaboration's character while keeping the finished Phantom legible.

Credits

ProductionArctic Owl
ClientUnder Armour
TalentKaravas
DirectionArctic Owl Creative
VFX & EditArctic Owl Post
ColourArctic Owl Finish

Deliverables

Clean mastersCLEAN · CLEAN LOGO
Release versionsLOGO & SUBS · CV15
Screen formats4K · 1080 × 1350 · 1080 × 1920

NORTHERN INSTINCT

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